Baylee Froerer
Shaping a Scalable Hotel Inventory Management System
Why this matters: This project shows how I quickly stepped into a complex enterprise domain, led discovery with customers, and shipped a high impact solution while balancing user needs, technical constraints, and team capacity.
Overview

Rainfocus
Problem Statement & Summary:
While working at Rainfocus, a SaaS platform for large scale enterprise event management, I was the sole designer responsible for the event registration and hotel management experience. Clients managing global hotel inventory across multiple events were experiencing high friction, limited visibility, and inefficient workflows within the inventory management tool. This project focused on simplifying how hotel managers viewed, edited, and controlled complex room inventory directly within the experience where they already worked. Clients were forced to leave the inventory management view to make updates, manage sub blocks, or adjust room availability, breaking their workflow and increasing error risk in a highly time sensitive environment.
Team:
Timeline:
4 weeks (Discovery →Shipped)
SaAs
Hotel Inventory
B2B
Client Discovery & Domain Immersion
As a new designer on this team and product area, I led discovery interviews with eight enterprise clients who relied heavily on the inventory management tool. I planned and facilitated each session, mapping their end to end workflows, pain points, and success metrics. This helped establish a shared understanding of how clients manage multiple hotels, sub blocks, room types, and events simultaneously, and why this view served as their single source of truth.
Identifying High Impact Opportunities
Through synthesis, two themes clearly surfaced across organizations. Clients needed the ability to edit and manage inventory without leaving the table view, and they needed stronger visual indicators to reduce cognitive load when tracking rooms, dates, and availability. These opportunities aligned with both client urgency and a realistic development scope.
System Design & Prototyping
I designed and prototyped an enhanced inventory management experience that supported inline editing and clearer visual cues while preserving the existing mental model clients relied on. The goal was to improve control and confidence without introducing unnecessary complexity into an already dense system.
Validation & Iteration
I tested prototypes with clients to confirm discoverability, task completion, and expectation alignment. Feedback was incorporated iteratively, focusing on patterns rather than edge cases. In parallel, I partnered closely with product and engineering to balance user advocacy with reduced team capacity, using scrum point estimation to guide scope and prioritization.
Final Solution
Outcome
The final design allowed hotel managers to manage inventory directly within their primary workspace, reducing context switching, increasing clarity, and supporting faster decision making for enterprise scale events.
©Baylee Froerer
• 2026 • Remade far too many times to count
Baylee Froerer
Shaping a Scalable Hotel Inventory Management System
Why this matters: This project shows how I quickly stepped into a complex enterprise domain, led discovery with customers, and shipped a high impact solution while balancing user needs, technical constraints, and team capacity.
Overview

Rainfocus
Problem Statement & Summary:
While working at Rainfocus, a SaaS platform for large scale enterprise event management, I was the sole designer responsible for the event registration and hotel management experience. Clients managing global hotel inventory across multiple events were experiencing high friction, limited visibility, and inefficient workflows within the inventory management tool. This project focused on simplifying how hotel managers viewed, edited, and controlled complex room inventory directly within the experience where they already worked. Clients were forced to leave the inventory management view to make updates, manage sub blocks, or adjust room availability, breaking their workflow and increasing error risk in a highly time sensitive environment.
Team:
Timeline:
4 weeks (Discovery →Shipped)
SaAs
Hotel Inventory
B2B
Client Discovery & Domain Immersion
As a new designer on this team and product area, I led discovery interviews with eight enterprise clients who relied heavily on the inventory management tool. I planned and facilitated each session, mapping their end to end workflows, pain points, and success metrics. This helped establish a shared understanding of how clients manage multiple hotels, sub blocks, room types, and events simultaneously, and why this view served as their single source of truth.
Identifying High Impact Opportunities
Through synthesis, two themes clearly surfaced across organizations. Clients needed the ability to edit and manage inventory without leaving the table view, and they needed stronger visual indicators to reduce cognitive load when tracking rooms, dates, and availability. These opportunities aligned with both client urgency and a realistic development scope.
System Design & Prototyping
I designed and prototyped an enhanced inventory management experience that supported inline editing and clearer visual cues while preserving the existing mental model clients relied on. The goal was to improve control and confidence without introducing unnecessary complexity into an already dense system.
Validation & Iteration
I tested prototypes with clients to confirm discoverability, task completion, and expectation alignment. Feedback was incorporated iteratively, focusing on patterns rather than edge cases. In parallel, I partnered closely with product and engineering to balance user advocacy with reduced team capacity, using scrum point estimation to guide scope and prioritization.
Final Solution
Outcome
The final design allowed hotel managers to manage inventory directly within their primary workspace, reducing context switching, increasing clarity, and supporting faster decision making for enterprise scale events.
©Baylee Froerer
• 2026 • Remade far too many times to count

Baylee Froerer
Shaping a Scalable Hotel Inventory Management System
Why this matters: This project shows how I quickly stepped into a complex enterprise domain, led discovery with customers, and shipped a high impact solution while balancing user needs, technical constraints, and team capacity.
Overview

Rainfocus
Problem Statement & Summary:
While working at Rainfocus, a SaaS platform for large scale enterprise event management, I was the sole designer responsible for the event registration and hotel management experience. Clients managing global hotel inventory across multiple events were experiencing high friction, limited visibility, and inefficient workflows within the inventory management tool. This project focused on simplifying how hotel managers viewed, edited, and controlled complex room inventory directly within the experience where they already worked. Clients were forced to leave the inventory management view to make updates, manage sub blocks, or adjust room availability, breaking their workflow and increasing error risk in a highly time sensitive environment.
Team:
Timeline:
4 weeks (Discovery →Shipped)
SaAs
Hotel Inventory
B2B
Client Discovery & Domain Immersion
As a new designer on this team and product area, I led discovery interviews with eight enterprise clients who relied heavily on the inventory management tool. I planned and facilitated each session, mapping their end to end workflows, pain points, and success metrics. This helped establish a shared understanding of how clients manage multiple hotels, sub blocks, room types, and events simultaneously, and why this view served as their single source of truth.
Identifying High Impact Opportunities
Through synthesis, two themes clearly surfaced across organizations. Clients needed the ability to edit and manage inventory without leaving the table view, and they needed stronger visual indicators to reduce cognitive load when tracking rooms, dates, and availability. These opportunities aligned with both client urgency and a realistic development scope.
System Design & Prototyping
I designed and prototyped an enhanced inventory management experience that supported inline editing and clearer visual cues while preserving the existing mental model clients relied on. The goal was to improve control and confidence without introducing unnecessary complexity into an already dense system.
Validation & Iteration
I tested prototypes with clients to confirm discoverability, task completion, and expectation alignment. Feedback was incorporated iteratively, focusing on patterns rather than edge cases. In parallel, I partnered closely with product and engineering to balance user advocacy with reduced team capacity, using scrum point estimation to guide scope and prioritization.
Final Solution
Outcome
The final design allowed hotel managers to manage inventory directly within their primary workspace, reducing context switching, increasing clarity, and supporting faster decision making for enterprise scale events.
©Baylee Froerer
• 2026 • Remade far too many times to count